We're the only firm in our region offering a full suite of campaign services under one roof; strategy, messaging, direct mail, field, digital, campaign management and compliance, ensuring results-driven, streamlined support across every part of your campaign.
Communicating Across Cultures
We engage voters in both English and Spanish, making sure every message feels authentic and culturally resonant. Our campaigns reflect the diversity of the communities we serve.
Making Support Accessible
From campaign management to data and field services, our flexible pricing makes top-tier campaign expertise available to local and first-time candidates alike.
Premier Strategy Group creates winning campaigns through trust, strategy, and authentic communication, all handled entirely in-house.
What we do
Our services
At Premier Strategy Group, we offer flexible support tailored to your campaign's needs and budget — whether you're looking for full-service management, a custom plan, or à la carte assistance.
Strategy & Campaign Management
Comprehensive planning, scheduling and calendar management, media relations, inbox/email management, vendor coordination, endorsement management, event management and day-to-day operations to keep your campaign on track.
Policy & Messaging
We help candidates refine their platforms, prepare for debates, and respond clearly to questionnaires with researched, consistent messaging.
Treasury & Compliance
We manage budgeting and ensure accurate, on-time campaign finance reporting for local and state-level races.
Data Analytics & Targeting
We analyze voter data to identify high-impact targets, model precinct performance, and guide resource allocation for mail, digital, and field efforts.
Field Operations
We develop and execute a robust ground game, including turf planning, canvassing/phone banking, petition gathering, and volunteer and/or staff management.
Direct Mail
From message strategy to design, targeting, and production, we deliver impactful mail to the right voters, efficiently and effectively.
Digital Advertising
We plan, launch, and optimize paid campaigns across Meta, Google, and YouTube. From audience targeting to budget allocation and performance tracking, we focus on driving measurable results and maximizing return on investment.
Social Media Management
We manage your day-to-day social presence with intentional strategy, consistent posting, and audience engagement. Our approach ensures your campaign or brand stays active, relevant, and aligned across all platforms.
Content Creation (Video, Photo & Design)
We produce high-quality visual content that tells your story and captures attention. From campaign videos and photography to branded graphics, we create assets designed to perform across digital and print.
Website Development & Monitoring
We design and maintain modern, high-performing websites that convert visitors into supporters or clients. This includes ongoing updates, performance monitoring, and optimization to keep your site fast, secure, and effective.
The team
Meet our founders
Three disciplines, one firm — strategy, creative, and data working shoulder to shoulder for every campaign we run.
Rafiq Rao Ruiz
Director of Strategy and Direct Mail
Seasoned campaign strategist with experience managing multimillion-dollar budgets and winning competitive races, including a lean Republican district in Arizona, the race that flipped the Virginia House in 2023, and successful mail programs in Minnesota and Tennessee, with experience across Central and South Florida.
Ricardo Miranda
Director of Creative and Digital Strategy
Creative and digital strategist with over a decade of experience shaping public narratives through storytelling, live events, and digital media, leading culturally resonant content and engagement strategies for civic initiatives, government agencies, and community-focused organizations across Central Florida.
Phillip Toledo
Director of Data and Targeting
Data and targeting strategist with a background in political science and strong expertise in Central Florida. Supports multiple successful local races including county commission, state house, and school board through advanced analytics and voter targeting, and serves as Campaigns Chair of the Orange County Democratic Party.
Connect with us
Let's build your campaign
Ready to start? Fill out our intake form, or follow along to see how we're helping campaigns connect with their communities.